SHIPPED ARTIFACTS · 9 ENTRIES
Builds
Things I've shipped. A note on what "built" means here: I'm not a software engineer. I build with AI tools and no-code platforms, and each card says exactly what I did and what I didn't.
- 01
● shipped
HeadCoach v1
The first version of the app, built solo with Xano and AppGyver, shipped to the iOS App Store and Google Play. The production app that replaced it was engineered by the team I hired; I ran product, not the codebase.
- 02
● shipped
HeadCoach website
The HeadCoach marketing site at headcoachapp.com, built and shipped with Claude Code in two days instead of hiring an agency. Built on Next.js.
HeadCoach-app/headcoach ↗ - 03
● shipped
elevenlabs-blog-voice
A script that turns blog posts into audio in two distinct voices using the ElevenLabs API, live on the HeadCoach blog. MIT licensed.
eoindoyle89/elevenlabs-blog-voice ↗ - 04
● shipped
Agent-run outbound
Clay, lemlist, and LinkedIn workflows where agents researched prospects, then wrote and sent the emails. This system created the pipeline that closed HeadCoach's first paying customer.
- 05
● shipped
Customer analytics dashboards
Customer-facing Metabase dashboards for HeadCoach clubs, built with Claude, so coaches could see cohort progress without asking us.
- 06
● shipped
This website
Built with Claude Code on Next.js, hosted on Vercel, measured with PostHog. Maintained by the same agent workflow that built it. The repo is public, agent instructions included.
- 07
● shipped
AI reasoning skills
My working library of Claude skills, including the first-principles decomposition tool that shaped most of what's on this site.
eoindoyle89/reasoning-skills ↗ - 08
● in progressbuilt in public
Marketing agent system
A public agent system for scaling marketing work without relying on chat memory. It now has a first-run setup flow, a durable `.agent-context/` store, a context-update agent for new company information, a marketing orchestrator, campaign planner, marketing UX skill, review gates, and a library of 56 specialist skills. The shared protocol forces source checks, approval boundaries, and first-principles task diagnosis before agents draft, review, plan, or recommend. Humans still approve anything public-facing.
eoindoyle89/marketing-agent-system ↗ - 09
● in progressbuilt in public
Outbound campaign design agent
An agent that designs cold outbound campaigns from first principles: it derives the ICP, picks the triggers worth monitoring, writes the sequence logic, and outputs an infrastructure checklist. It designs; it doesn't send. Its first job is designing the campaign that sells my own consulting. Build notes and prompts published here as I go.